Precautions for Store Design-Take a jewelry store as an example

1.Pay Attention to the Classification Pattern

The classified and zoned display of products is the focus of the pattern. The layout of the positions among different zones and the comfort level during shopping will affect the customers' psychology. A good pattern will make customers feel comfortable and closer to the products. In the store, a well - designed zoning pattern for the commodity area, negotiation area, and image display area can make customers enjoy themselves, thus promoting purchasing power.


2. Pay Attention to the Storefront Entrance

The storefront entrance tells customers at the first moment what kind of corporate image it is and what products are sold inside. The design of the storefront entrance pays attention to colors and size ratios. Consider whether the color matches the color requirements of the corporate brand image design and whether the size relationship between the logo and the storefront is coordinated.


3. Storefront and In - store Passageways

Use glass doors and windows to improve transparency. A storefront with a sense of openness is likely to attract customers. The main in - store passageway should be wide rather than narrow, so that when customers enter the main passageway, they can clearly understand the featured products of the store.



4. Pay Attention to the Size of the Display Boards

The place for displaying large samples should try to meet the customers' vision, and don't just focus on displaying more samples. In addition, the design of the display boards should be coordinated with the height dimensions to enhance the comparability of the products for customers to appreciate.



5. Pay Attention to the Details of Decoration Construction

No matter how good the materials are, they are useless without fine workmanship. The hardware decoration of the storefront must be done with the workmanship requirements of home decoration, allowing customers to be on the scene and feel the exclusive style of the corporate image. At the same time, pay attention to the details of decoration.



6. Pay Attention to the In - store Colors

For example, the decoration color should be coordinated with the curtains. It is advisable to choose light colors that are easy to match with the curtains to avoid overshadowing the primary elements. Personalized colors can make your store more distinct from others, making the store more prominent and eye - catching. If the main color of the brand is reasonably applied in the store, it can also fully reflect the internal quality and culture of the corporate brand, and this kind of design will be more practical and convenient.


7. Pay Attention to the Lighting

Lighting and lamps: According to the principles of ergonomics, people's exhibition - viewing has a tendency towards light. Therefore, the brightness of the light in each area of the store should be reasonably arranged. In addition, the lighting in each area should be controlled separately as much as possible to save energy, electricity, and costs. Energy - saving lamps are the main choice for lamps.